This Week in Startups
This Week in Startups

While other cultivated meat companies are collapsing, this one turned a profit | E2317

July 27, 2026 · 44 min

🎙️ Full episode

0:00 / 43:52

No time for the whole episode?

A debrief is a short AI summary of this episode, written and voiced: the key takeaways, notable quotes, and the moments worth hearing in full. It takes a few minutes to make. Free during the beta, up to 5 new debriefs a week.

Show notes

This Week In Startups is made possible by:

Every.io https://every.io

MongoDB https://MongoDB.com/ai

Agree https://agree.com

Today's show:

*Most lab-grown meat companies have already gone under. It's expensive to produce, and there's little demand from real-world consumers. But Tokyo's IntegriCulture is still standing after selling their proprietary serum to cosmetics companies.

On Episode 3 of TWiST from Tokyo, Jason sits down with Dr. Yuki Hanyu, an Oxford-trained chemist who started a DIY meat movement out of a comic convention and turned it into Japan's first cell-cultured protein company.

PLUS why the cultivated meat market stalled out, why producing a "slurry of cells" is more efficient than jumping right to muscle tissue, the regulatory framework in Japan vs. the US, and… is it fair to call this "meat"? Or is it something else entirely?

Guest

Yuki Hanyu on LinkedIn: https://www.linkedin.com/in/yuki-hanyu-b860bb34/

IntegriCulture: https://integriculture.com/en/

Relevant Links:

AG Funder News: "IntegriCulture turns a profit": https://agfundernews.com/cell-ag-picks-shovels-pioneer-integriculture-turns-a-profit-but-cautions-that-as-long-as-cell-ag-remains-so-capital-intensive-it-will-be-difficult-to-take-off

Vegconominst: Cultivated duck liver coverage: https://vegconomist.com/cultivated-cell-cultured-biotechnology/cultivated-meat/japans-integriculture-products-cultivated-duck-liver/

Cellament skin care ingredient: https://www.cellament.jp/cellament-en?lang=en

Medium: Shojinmeat Project: https://medium.com/shojin-meat

Cellular Agriculture Institute of the Commons (CAIC): https://cellagri.org/en/about-us

Japan Association for Cellular Agriculture (JACA): https://jaca.jp/en/

Upside Foods: https://upsidefoods.com/

Vow: https://www.eatvow.com/

Impossible Foods: https://impossiblefoods.com/

Fast Company: "Inside the stunning collapse of Believer Meats": https://www.fastcompany.com/91462102/believer-meats-stunning-collapse-600-million-cooling-cultured-meat-industry

AG Funder News: "FDA clears Wildtype's cell-cultivated salmon": https://agfundernews.com/fda-clears-wildtypes-cell-cultivated-salmon-for-us-debut

Food Navigator: Parima gets green light for cultivated duck: https://www.foodnavigator.com/Article/2026/04/15/parima-gets-regulatory-approval-for-cultivated-foie-gras/

Protein Production: "Japan publishes

All episodes of This Week in Startups →